Community Development Projects

 

 

Objectives achieve economies of scale in small towns, coastal areas. river and rural communities through the application of a team effort across multiple communities that share in the marketing and sales costs. 

Commercial Strategies with Economies of Scale 

Mission create new sustainable wealth and economic opportunities by: 

• improving local knowledge and expertise, ensure accountability and responsibility by participants, 

• educating clients to ensure respect for local values and traditions, 

• utilizing market forces to achieve economies of scale and purchasing power, developing markets for products and services, focusing on sustainable projects in tourism, energy efficiency and supply chain, generating capital resources for small enterprises, and partnering with local government and nonprofits to reach into a community. 

Projects that Draw on Local History Traditions and Talents 

Arezza is a local, collective, multidisciplinary, private, sustainable community economic development business that focuses on projects that create new entrepreneurial opportunities in local areas around the world: 

1. made specifically for your community and unique to your region,  

2. via a multidisciplinary approach that rests on the following income creating pillars: education and training, energy efficiency, travel related services and local products, 

3. drawing on resources and expertise in a carefully constructed partnership unique to the culture, values and needs of your territory,

4. entrepreneurial - to create, try something new, and to succeed, 

5. sustainable with quality skills that empower individuals in the community and in respect of the environment,  

A Collective Multidisciplinary Approach to Wealth Creation 

 Where history and culture, knowledge and learning, local citizens and visitors, the past and the future come together and, building on past achievements, create new opportunities; communities are selected because of geographical location and proximity to transport assets. 

A Revenue Sharing Program

Special Purpose Vehicles - SPVs - are created for each participating community, each capitalized at US$ 50 thousand. Individual investors participate with cash or in kind up to US$ 5,000 with shares of US$ 100. 

Investors can participate in one or more SPVs and can own up to 50 percent in each entity. The balance of SPV shares are owned by Arezza (the project sponsor), local stakeholders (public, private and non-profit) and staff who receive compensation from the local revenue sharing program.

Local SPVs are independent of each other but benefit from a joint marketing, sales and management program.

Discovering Tuscany

Discovering Tuscany

Travel History and Local Traditions

 A Trip to Tuscany is a unique experience and must definitely include an in-depth visit to Florence, the capital of the Renaissance, day trips to beautifully landscaped small villages perched on the hills that have so much inspired painters and more recently film directors and producers.

One of the most interesting cities is undoubtedly Siena, in the southern part of the region, a medieval city of ancient origins which still preserves its treasures intact, so much so that it is among the Unesco Heritage site.

Tuscany also boasts a remarkable winemaking tradition; some of the most important Italian wines are produced in the province of Siena, such as the world renowned Brunello di Montalcino.

Local Typical Food products are also very important; just think of the famous Florentine steak and panforte and ricciarelli, typical Sienese sweets.

You will be welcomed by local guides and escorts, with knowledge of local places and traditions

Trips range from 2 nights and 3 days for city itineraries to one week for broader programs and 14 nights and 15 days for journeys across multiple regions, designed and customized for thematic groups, family holidays and business trips.

Siena is world-renowned for the Palio, a breathtaking horserace featuring local neighborhoods, known as Contrade, famous for their ancient traditions

A Knowledge Tourism that features local customs, values ​​and traditions to better appreciate:

Museums that reveal an archaeological, historical and artistic heritage, the rediscovery of local treasures and traditions through art, literature and architecture that preserve the memory of the places and local realities visited.

Characteristic ancient villages shaped since ancient times by the skilful hand of man and ancient agricultural practices.

Local Gastronomy, the result of ancient traditions and linked to the territory.

Traveling in the company of people who live and work in the places you visit

Italian text courtesy of Costanza Riccardi

Food and Culture in South Italy

North of Naples and South of Rome

In the area between Rome and Naples, in Lazio and Campania regions, there are several small towns and medieval borgo. In many ways, these communities in Caserta Province are a microcosm of all the things visitors to Italy look for: history, culture, traditions and a local community waiting to show you around. These towns stand out for palaces, museums, cathedrals and convents from the XI to the XV Centuries. 

A Roman Era Basilica and Archaeological Museum

Food and Wine Traditions the fertile territory north of Naples in Caserta Province has historically been a major contributor to food production in the region from the days of ancient Rome.

A Farmers Museum is situated in the 15^th Century palace of a medieval borgo; it features the special relationship between this land and its people with songs and dances by minstrels and cantors as well as tasting and making the local specialties.

Mozzarella, perhaps the most famous local food product, and a major export, it is made with artisan skills from buffalo milk into ovoline, ciliegine, trecce and ricotta, among others.

Olive Oil is another local tradition. The flavor, appearance and unique characteristics of this territory’s extra virgin olive oil, along with various natural factors, influence harvesting, cultivation and production in a strictly artisanal undertaking.

Falerno Wine the hills present near ideal conditions for wine making. The Falerno Vines originate in this area and are still cultivated by hand in the local vineyards, continuing a tradition dating back to the Romans time.

Ships, Captains and Leaders

Crisis, Accountability and Responsibility

This is the story of two ships, their masters and how they reacted in the aftermath of a mishap. You have heard of the Costa Concordia; a ship with state-of-the-art navigation and communications technology. The other ship was a 1637 ton sailing barque that lost all its masts in a storm off the Falkland Islands in December 1905.

So, at face value nothing in common; different times and ships, part of the world as well as type and cause of the accident.  Even the ending is different: the sailing ships managed to limp into Montevideo harbor after 46 days with its valuable cargo of nitrates intact.

What they have in common are the culture, values and traditions of the two masters and crews. So, how could their behavior and performance after their respective mishaps have been so different.

There are of course many reasons but the one that is key is the role of a ship’s captain, and for that matter any business or government leader, in the 21^st century compared to 100 years ago.

Today a ship and its captain are pretty much on automatic pilot; in fact, many decisions are made off the ship in an office somewhere where “managers” decide on a course of action. While maintaining objective responsibility, a captain is reduced to a mere figurehead.

The captain of that other ship was the ultimate decision maker. He had no choice, being so far away from home and for long periods of time. He and the ship owner shared in the risk and responsibility as well as in the rewards in the event of a successful voyage. In other words: total accountability!

Technical issues aside, this could be a determining factor in the performance aboard ship and in the conduct of a business, a government or a nonprofit institution.

A century ago the captain had every incentive to perform. He also had total responsibility and the unconditional allegiance of the crew; the ultimate team effort with a clear leader! Today’s captains are salaried employees. Nothing wrong with a salaried employee but who are the real de-facto captains of today’s ships? The implication is that today’s highly trained and sophisticated managers do not take responsibility by design. They have a job to do and they do it extremely well. Under this scenario, when something goes wrong it is difficult to establish accountability and assign responsibility. More importantly, it takes a long time to determine the causes of a problem and make the necessary adjustments.

Systems with diffused power and limited liability have major advantages but, as with the economic crisis of the last several years, they also lead to disasters with long term consequences for everyone.

Note: The captain of the sailing ship was this writer’s grandfather.